BoothCon 2020 – Top Five Talking Points

BoothCon 2020 saw the Australian Photo Booth industry return to Brisbane where it all started four years ago.

Following a similar format to the previous two years, BoothCon seems to have settled on a formula focused around delivering one day of seminars, one day of Master Classes and a mix of networking opportunities that forge strong personal and business relationships across Australia, New Zealand and the world.

Adept Photo Booths are in a privileged position to have attended every BoothCon event to date and witness firsthand the evolution of the industry and event itself over this time. Having also attended Las Vegas for the previous two Photo Booth Expo’s, the trip home provides an opportunity to reflect on the action packed two days.

Here are five talking points that we took away from BoothCon 2020

What was trending on the trade show floor

2020 saw more exhibitors than ever before with the notable presence of some international heavyweights of the industry for the first time.

Fotomaster went all in as a major sponsor of BoothCon 2020 and doubled down with the largest tradeshow stand that the event has seen. With a number of Glam Booth on display, Fotomaster also gave the Australian industry a taste of the new Pylon iPad Booth that bucks the trend of iPad booths getting cheaper and smaller with a unique design embracing a premium finish.

Fotomaster shares a unique affinity with Australia after recently acquiring a local success story of the industry in the Red Robot Industries who originated in Canberra. The commitment to the Australian Market was hard to ignore with a team of six staff and delivering educational content on day one of the Seminars, a Master Class on Day Two and dominating the tradeshow floor.

Mosaic was one of the leading innovations of Photo Booth Expo 2019 in Las Vegas and this trend hit Australian shores in 2020 with Fotomaster and LA Photo Party showcasing their versions of the mosaic photo experience in Photo Mosaic Wall and Muse Mosaic respectively.

We’d also like to shout out to the Australian suppliers present on the Trade show with Wilkes Booth Co. supporting the event again for the fourth year and GD Design Co continuing the innovative spirit with a completely clear acrylic designed Ghost iPad Booth you can check out here.

Click this link to check out all of the suppliers present at the Trade Show.

Stronger Together: The theme that underpinned BoothCon 2020

The Theme of ‘Stronger Together’ was evident throughout the carefully curated event which was seamlessly delivered as we have come to expect from Justin Jowett.

Diversity was celebrated with not only a distinct international flavour, but more female presenters and attendees that I can recall from previous events.

The location, Eaton Hills Hotel, lent itself to fostering community with limited options outside of the hotel itself. This ensured that everyone maximized the opportunities for intimate networking events and impromptu catchups with fellow bothers.

One presentation of particular inspiration for us was from Jan Paredes who told a story of overcoming adversity. Jan immigrated to the USA as a child and whilst living with hearing impairment, has grown a successful photo booth business in San Francisco, Chroma Booth.